Welcome Tyler Kring, VP of Marketing

Members First Credit Union is excited to announce Tyler Kring as its new Vice President of Marketing. Tyler brings 12 years of experience in corporate partnerships, community engagement, sales, and marketing, with a strong focus on building meaningful connections that drive organizational impact.

Tyler is an active community leader who dedicates his time and expertise to several nonprofit organizations. He serves as Board Chair of Hidden Harvest, Board Vice-Chair of Studio 23/The Arts Center, a Board Member for Bay Future, Inc., Big Brothers Big Sisters of the Great Lakes Bay Region, and Junior Achievement of North Central Michigan, and as Community Impact Co-Chair for United Way of Midland County.

At Members First, Tyler will oversee the Marketing and Community Impact teams, leading strategic marketing initiatives that strengthen member engagement, support members on their financial well-being journey, and drive the credit union's growth.

"We are excited to welcome Tyler to Members First," said Bethany Dutcher, Chief Marketing and Strategy Officer. "From our first conversations, it was clear that Tyler shares our commitment to people, purpose, and community. His enthusiasm and leadership will be a great addition to our organization, and we look forward to the contributions he will make for our members and team."

“I’m excited to join the M1 team as the next Vice President of Marketing,” shared Tyler. “Members First has a 90-year legacy of making financial well-being attainable through innovative products and support for nonprofit organizations, helping everyone’s family, friends, and neighbors meet their basic needs. I’m honored to carry that legacy forward and lead the next chapter.”

Tyler holds a Bachelor of Arts in Sport Management with a minor in Business from the University of Michigan and a Master of Business Administration with a concentration in Marketing from Central Michigan University. Outside of work, he enjoys spending time with his wife, Ashley, traveling, being outdoors, and taking on home improvement projects.